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// cut. paste. copy. repeat.

A zine collective's blog about photocopiers, glue sticks, and the scrappy little publications people staple together at midnight. How-tos, rants, and interviews from the back of the print shop.

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Rants

Stop Calling It Content

Rants · · by · 1 min read · Updated · archives, distro, linocut, risograph

Somebody at a fair called our latest issue "great content" and I have been thinking about it ever since.

A feed is designed to forget you. Paper is designed to be kept. When you hand someone a zine, you are giving them an object that will sit on a shelf for years, get lent to a friend, and turn up in a box when they move house.

Paper doesn't refresh

  • Print fifty copies before you post a single link
  • Leave a stack at the library and the laundromat
  • Put a mailing address in the colophon
  • Trade, don't just sell

Every platform promises reach and then rents it back to you. A copier gives you reach at eight cents a page, and the only terms of service are the ones taped to the side of the machine.

The feed forgets. The shoebox remembers.

Nobody owns your stapler

None of this means the internet is the enemy. It means the internet is a great place to tell people where the zines are, and a terrible place to keep them.

If you are reading this at the collective, the good scissors are in the drawer marked "do not take the good scissors". Please do not take the good scissors.

Author

Mara Kessler

Founder of the Toner Riot print nights. Keeps the copier alive with a screwdriver, a prayer, and a very specific brand of isopropyl wipes.

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TALK Comments 10 scrawls
  1. Kit Moreno

    Do you trade? I have a perzine about bus drivers I think you would like.

    Reply
  2. Jonah Mbeki

    The photos are great. Is that the laundromat on Elm?

    Reply
  3. Pip Calloway

    This is exactly the push I needed. Printing issue two this weekend.

    Reply
  4. Jonah Mbeki

    Is there a way to do this with legal-size paper? That’s all our copier takes.

    Reply
  5. Rosa Lindqvist

    Honestly this made me dig out a box of my own old zines.

    Reply
  6. Aurelie Fontaine

    Saved this to print out, which feels like the right way to save it.

    Reply
  7. Ben Achterberg

    The pull quote is going on my studio wall.

    Reply
    1. Ben Achterberg

      Thanks for reading. Let us know how it turns out.

      Reply
      1. Mara KesslerAuthor

        Seconded. A workshop would be brilliant.

        Reply
  8. Lou Ferreira

    Thank you for writing this down. It’s the kind of thing people only ever explain in person.

    Reply

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